Install and activate POM AI
Installation is a normal WordPress plugin install followed by three configuration steps that decide what POM AI can actually do: the license, the business description and the individual tools.
This guide assumes the requirements and compatibility review is complete.
1. Install the release package
Use the production ZIP supplied through your POM account at My Account → Licenses & Downloads. It contains the POM Framework runtime that POM AI depends on.
On a single-site installation:
- Open Plugins → Add Plugin.
- Select Upload Plugin.
- Upload the POM AI ZIP and install it.
- Select Activate Plugin.
On multisite:
- Open Network Admin → Plugins → Add Plugin.
- Select Upload Plugin.
- Upload the ZIP and install it.
- Return to Network Admin → Plugins.
- Select Network Activate for POM - AI.
The normal deployment directory is:
wp-content/plugins/pom-ai/
Network activation is not only about convenience on multisite. Automatic updates require POM AI to be network-active or active on the network's main site, because the update check uses the network license. See The network license and plugin updates.
2. Open the settings page
After activation, POM AI adds one entry to the WordPress menu:
Settings → POM AI
The page opens with a tab bar containing AI Setup, AI Tools, Prompt templates, MCP server and License. Which tabs a user sees depends on their role: AI Setup, AI Tools and Prompt templates are available to administrators and editors, while MCP server and License are administrator-only.
A dashboard panel also appears at the top of Dashboard → Home for users who can edit posts. It summarises license state, credits, enabled tools and the stored business description.
3. Save the license key
Open Settings → POM AI → License, paste the key from My Account → Licenses & Downloads on account.pom.es, and select Save and validate.
Nothing else works until this succeeds. The key is validated before it is stored, so an incorrect key never replaces a working one. A successful save also authorizes the current domain against the plan's domain capacity.
The full walkthrough, including what each status line means, is in Activate a POM AI license.
On multisite, note which license you are saving:
- the main site manages the network key, used for updates and for its own AI requests;
- every subsite that will use AI must save its own key, because service requests never inherit the network key.
See POM AI on multisite.
4. Describe the business
Open Settings → POM AI → AI Setup and complete the permanent business context:
- Your business short description — one sentence: type of business, what you sell, then the value proposition.
- Structured business profile — complete the applicable brand, offering, audience, positioning, voice, vocabulary, restrictions, proof, visual and translation sections. The combined maximum is 50,000 characters.
These values are sent as context with generation requests. Filling them in properly is the single largest quality difference between two otherwise identical POM AI installations, and it costs nothing to do.
Both fields are translatable, so a multilingual site can hold a version per language.
5. Enable only the tools you need
Open Settings → POM AI → AI Tools and tick the tools you intend to use. Each tool has its own checkbox and its own explanatory text.
Enabling a tool has two effects: it loads that tool's code on administration requests, and it adds the tool's screen to the WordPress menu. Leaving unused tools disabled keeps the menu readable and avoids loading code nobody uses.
Enable one tool for the first run rather than all of them. You can enable the rest after the first task succeeds.
Installation result
A complete installation has:
- POM AI active, or network-active on multisite;
- its bundled POM Framework runtime present;
- a validated license on the License tab, showing a masked key, a valid status and the authorized domain;
- a credit balance that loads on the License tab;
- the short description and relevant structured profile sections completed;
- at least one tool enabled under AI Tools.
If the License tab reports a problem, resolve it with Understand license errors before enabling more tools. A missing license does not break the WordPress site; it only means no AI operation can run.
Next, follow Complete your first AI-assisted task.